Marc Malkin-Senior Italy county Arthur Indonesia film awards travelers Marc Malkin-Senior Italy county Arthur Indonesia

Dior Premiere of Perfume Documentary Included Odorama Cards

Reading now: 845
variety.com

Marc Malkin Senior Film Awards, Events & Lifestyle Editor“Nose” is a new documentary about Christian Dior’s chief perfumer, François Demachy, directed by Clément Beauvais and Arthur de Kersauson.

For the virtual premiere on Feb. 16, guests received a bottle of Champagne, Miss Dior perfume as well as Odorama cards so they could smell along as Demachy travels to Indonesian patchouli plantations and Italian lemon groves, among other places. “Live an unprecedented viewing experience in augmented reality,” the card reads. “The Odorama allows you to discover each note depicted in the film as it unfolds.

Embark on the true visual and olfactory journey concealed under each numbered sample.”“What is important to us is that people understand that.

Read more on variety.com
The website celebsbar.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA