Dade Hayes Finance EditorLinda Yaccarino, a Long Island native who rose through the cutthroat advertising ranks to become a top executive at Turner and, for the past nine years, at NBCUniversal, doesn’t shrink from a challenge.When Nielsen was struggling a few years ago to roll out measurement that would capture total viewing across screens, she wrote an open letter blasting the company for peddling “bad, inaccurate and misleading data.” With big tech companies threatening to vacuum up billions of dollars from traditional TV, she has routinely torched them as unreliable, even toxic, from the stage at Radio City Music Hall.
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