Michael Schneider Variety Editor at LargeIt’s hard to over-exaggerate just how big of a phenomenon “Joe Millionaire” was in 2003.
Part of the early “Outlandish Age” of reality TV — particularly under the watch of then-Fox alternative boss Mike Darnell — “Joe Millionaire” set ratings records for an unscripted series, some of which still stand to this day.“Joe Millionaire” ended its finale with nearly 40 million viewers tuning in to catch its big reveal — in which an unsuspecting woman discovered that the wealthy man she was dating was more hundredaire than millionaire.
After the sequel fizzled, however, the franchise was shelved and sat dormant for nearly two decades. Until now.The new series “Joe Millionaire: For Richer or Poorer,” which.
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