Director Maïmouna Doucouré experienced intense backlash over Netflix’s promotional campaign for “Cuties”, but she learned about the artwork at the same time as the public.
The French filmmaker is preparing for the rollout of her critically applauded coming-of-age dramedy “Cuties”. While working diligently in France, Netflix revealed an American version of the film poster, which many believed hypersexualized young women. “Things happened fairly quickly because, after the delays, I was completely concentrating on the film’s release in France.
I discovered the poster at the same time as the American public,” she told Deadline. “My reaction? It was a strange experience.
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