NBCUniversal Telemundo Enterprises has formed a new Hispanic Streaming business division, which will look to spur growth of Latinos on Peacock and across other Telemundo and NBCU platforms.The new division will be responsible for developing a content slate with more than 50 projects, the first of which will arrive in 2022.
Telemundo’s Romina Rosado has been promoted to EVP and GM of Hispanic streaming and will lead the new business unit. She will report to Beau Ferrari, chairman of NBCU Telemundo Enterprises.Longtime linear rival Univision has been making moves in streaming, bulking up free, ad-supported service PrendeTV and laying groundwork for a subscription tier.
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