Entertainment Marketing Strategists Discuss COVID-19 and Role of Targeted Advertising

Researchers have identified the top 20 signs you are turning into your parents, such as nodding off on the sofa, repeating the same jokes – and saving old boxes and bags, “just in case”.A quirky poll of 2,000 adults found half believe they are morphing into their own mum or dad – which happens, on average, at 32-and-a-half years of age.Other signs one is turning into the person that raised them include the realisation you now dress for comfort instead of style, and relying on your kids for tech support.While almost one in four (24 percent) were met with the dawning realisation that during arguments in their own younger years, their parents were actually right all along.Louise Care, for research agency OnePoll, which carried out the study, said: “We learn how to be parents from our own parents – who else?“So, it’s no surprise to find many adults consider themselves mini-versions of their own mums and dads, at some point down the line.“It’s interesting that many of the signs that you’re becoming a parent are very personal things – that all parents seem to do.”The study also found just under a quarter (23 percent) of adults polled find themselves using the same phrases as their parents, including “You’re not going out dressed like that!”But women are slightly more likely to report transforming into their parent than men – 50 percent compared to 47 percent.And 84 percent believe it was only after having kids of their own, that they realised how much their behaviour had started to mirror their own mum or dad.Of those who believe they are going down that path, nearly two-thirds (63 percent) don’t mind this destiny.But 42 percent have actively tried not to become their parent – even if, for 79 percent, it is eventually

proposal to his girlfriend went disastrously wrong after he lost the £500 engagement ring and became so cold he caught hyperthermia.Atick Miah, 47, had planned to pop the question to long-term partner Tiana Mia, 36, at the top of Welsh mountain Snowdon.But the romantic gesture couldn’t have gone worse for ill-fated Atick as his backpack snapped off with the white gold ring inside it.The loved-up pair, who both work as personal trainers, had decided to start making their own way down the mountain after Atick took a break and powerful wind stopped Tiana returning along the same route.They agreed to meet at Lake Glaslyn, but as the light disappeared and the temperatures plummeted the badly lost 47-year-old made his way down on his backside and fell into a small waterfall.He told North Wales Live: “I was wet through, shaking with the cold. I tied a scarf over my head to keep warm.“I ached all over and, when I tried to rest, I began cramping badly.

Meghan Markle and Prince Harry have their sights set on becoming a “global” brand as they look to focus away from the UK, according to an expert.The Duke and Duchess of Sussex are believed to be looking to expand the reach of their brand, which is why they choose to sign multi-million pound deals with global streaming services such as Netflix and Spotify, despite the current lack of content.American PR expert and commentator Eric Schiffer believes that due to Harry and Meghan seemingly being keen to “monetise”, they no longer see the UK as being a big piece of their brand.“Their [Harry and Megan] focus is on global," Mr Schiffer told the Daily Star."The UK is just one piece of the pie and it is a smaller piece in their mind, especially if they are trying to monetise.“They will find a way of creatively maximising their IP, their royal intellectual property.

Celebs Go Dating star Anna Williamson revealed she wants to sign up Sarah Ferguson, Duchess of York, for her hit Channel 4 dating show.The TV dating guru, who coaches celebs on the E4 dating series, says Fergie is a "huge character", so the public would be 'fascinated' to watch her search for love on the show.Speaking exclusively to Daily Star at her London book launch, Anna spoke about the duchess and how she thinks the royal would get on if she ever made an epic appearance.When asked if she had any dream she'd like to star on the show, she answered: "Yes, I would like Fergie, Duchess of York."Speaking about how she thinks the duchess, 62, would get on with the dates, she replied: "I don't know! I think everyone would be fascinated."She went on to say that cheeky comedian narrator Rob Beckett would "have a field day" with her.Rob is known for roasting celebs with his one-liners - especially when they embarrass themselves in front of the camera during a date.Anna added: "She's a huge character. She's royalty.

Emmerdale star Oscar Lloyd looks almost unrecognisable 10 years after leaving the ITV soap as Will Wylde.

Disturbed frontman David Draiman has opened up about his controversial support for Israel, saying he’s no longer fazed over the public’s opinion of his political views.Draiman – who is of Jewish descent – has long been a staunch advocate of the Israeli state. In 2019, for example, he derided ex-Pink Floyd legend Roger Waters “and his Nazi comrades” for their demands to boycott Israel.

Young Craigneuk bikers were back on track last week thanks to some National Lottery funding.

February brings with it the season of love. Red roses, red-heart shaped flowers, extravagant getaways and romantic dinner dates are all on the table. With such positivity and connection in the air, we almost wish we could celebrate the holiday of Valentine's Day all year round.

Pete Sandiford has given a rare insight into his romance with his wife Paige, spilling the details on their "awkward" first date. Gogglebox star Pete, 27, tends to keep his romance out of the spotlight and surprised fans as he announced to OK! last year that he and Paige had wed and welcomed a son together. Since then, Pete has kept details about his son, Jimmy, out of the limelight.

Private schools were not prioritised in Manchester's Covid vaccination programme, the organisation responsible for the rollout has confirmed.

Despite having to redefine how he worked, the star added that he managed to see the positive in the situation."I tend to be a very optimistic person generally," Paul admitted.He explained: "So even when things might be rough, like, I sort of say, what's the benefit in this?"Speaking about his experiences with Covid, Paul said: "I've never felt tired like that."I mean, I had it for months afterwards, I'd be sitting like in a meeting or filming something and I go, 'I've got to stop thinking of it.'"And I'd sit back and I would just close my eyes and go into a deep sleep for half an hour."Then I'd wake up, and then I was okay."And I've never had anything like that in my life.So that was, that was the negative side of it," he admitted.

Manchester United interim manager Ralf Rangnick has admitted that it wasn't until recently that he fully understood the size of the club's rivalry with Leeds United.

Amanda Owen left her followers excited as she shared a series of photos ahead of new arrivals to the farm.The Our Yorkshire Farm star explained how they were undergoing “ultrasound scanning” of the yows.Amanda took to Twitter last night as she shared the insight with her fans with a series of photos.These featured her children surrounded by sheep as they went about the task of scanning them.This is in preparation for lambing season in the springtime.In the snaps, the snowy landscape behind Ravenseat could also be seen after the impact of Storm Eunice.Alongside her snaps, Amanda wrote: “Many hands make light work.“*Ultrasound scanning the yows*.”The farmer then finished her caption with the hashtags: “#yorkshire #shepherdess #scan.”Following her update, several of her followers weighed in with their excitement.Jane Jones wrote: “I hope you have a load of lambs come spring Amanda loving the braids in Clemmys hair xx.” (sic)Margaret Thompson added: “The advantages of a family growing up - and willing to help!“You must be so proud of them.”Janet Evans added: “So lovely to see Raven x Rueben but I’m not sure if it’s him or miles they are so much alike.“Luv To The Owens Family xx.” (sic)While user Elenemma88 added: “Please stop clem growing up xx.”Amanda lives on her Ravenseat farm with her husband Clive Owen and their nine children.The family are the focus of the hugely popular Channel 5 documentary series Our Yorkshire Farm.The latest season aired at the end of last year, with fans hopeful more episodes are on their way.Amanda often shares daily updates from the farm across her social media pages to keep her followers in the loop.Over the past few days, she has been sharing the impact of Storm Eunice on Ravenseat.She shared

Growing up in Salford, David Taylor can still hear the milkman rattle across his old cobbled street.

Addison Rae was back in fitness-mode on Saturday afternoon as she attended a Pilates class in Los Angeles.The 21-year-old TikTok sensation flashed her toned tummy in a knotted red and white tie-dyed top and a pair of baggy black sweatpants.Addison recently touched back down on the West Coast after enjoying a whirlwind trip to the Big Apple for New York Fashion Week. Let's get physical:Addison Rae was back in fitness-mode on Saturday afternoon as she attended a Pilates class in Los AngelesFor her sweat session, the influencer wore her lightened strands up in a messy bun and she had a pair of silver headphones over her ears.She showcased her flawless complexion by going makeup free and shielded her eyes from the sun with a pair of stylish shades.

Matt LeBlanc donned a casual ensemble as he stepped out in Sherman Oaks on Friday, February 18.The actor, 54, wore a long sleeve gray shirt, a pair of old blue jeans and bright red sneakers.He covered his face from the sun with a gray baseball cap that had red lettering on the front of it. Out and about:Matt LeBlanc donned a casual ensemble as he stepped out in Sherman Oaks on Friday, February 18He stood with his hands in his pockets as he surveyed his surroundings.The Friends star also had his eyes on a sleek looking black car, which he gazed at with a smile.

Katy Perry was recently spotted holding hands with her one-year-old daughter Daisy Dove Bloom in Santa Barbara where they live.The mother-daughter duo were enjoying an outing to the sprawling 78-acreSanta Barbara Botanic Garden in Mission Canyon.Little Daisy was seen walking all by herself without any help as they enjoyed a stroll along one of the garden's trails. Family time:Katy Perry was recently spotted holding hands with her one-year-old daughter Daisy Dove Bloom in Santa Barbara where they liveOccasionally the toddler got a bit of a break when her mother scooped her up into her arms as they crossed the parking lot.Once in the park Katy could be seen at time helping guide her little girl along the edge of the trail near the flowers.

Courteney Cox and her daughter Coco Arquette spent quality time together on Saturday as they dined at Nobu in Malibu.The Friends alum, 57, and her 17-year-old daughter - whom she shares with ex husband David Arquette - were seen side by side at the eatery.Courteney and her only child matched in denim and black boots for the weekend outing. One-on-one: Courteney Cox and her daughter Coco Arquette spent quality time together on Saturday as they dined at Nobu in MalibuBoth ladies wore disposable black face masks while out in Southern California.Cox's signature brunette locks had a loose and natural wave to them as they fell over her shoulders in a center part.

Variety Staff Follow Us on TwitterThe ninth episode of Variety’s Rebooting the Entertainment Industry series, sponsored by PwC and Ad Council, is scheduled for Tuesday, Oct. 6 at 10:00 a.m.

Variety Staff Follow Us on TwitterThe eighth episode of Variety’s Rebooting The Entertainment Industry series, sponsored by PwC and Ad Council, will debut on Tuesday, Sept. 29 at 10 a.m.

Eli Countryman Insurance for a $60 million film has increased tenfold in the age of COVID-19. And that’s just one of many changes film industry professionals have had to face.In the sixth iteration of Variety‘s “Rebooting the Entertainment Industry” streaming room series, sponsored by PwC and the Ad Council, Variety senior reporter Elaine Low moderated a conversation on the future outlook for growth in the industry.