Meghan Markle and Prince Harry want to be 'global' brand as UK 'small piece of the pie'

dailystar.co.uk:

Meghan Markle and Prince Harry have their sights set on becoming a “global” brand as they look to focus away from the UK, according to an expert.The Duke and Duchess of Sussex are believed to be looking to expand the reach of their brand, which is why they choose to sign multi-million pound deals with global streaming services such as Netflix and Spotify, despite the current lack of content.American PR expert and commentator Eric Schiffer believes that due to Harry and Meghan seemingly being keen to “monetise”, they no longer see the UK as being a big piece of their brand.“Their [Harry and Megan] focus is on global," Mr Schiffer told the Daily Star."The UK is just one piece of the pie and it is a smaller piece in their mind, especially if they are trying to monetise.“They will find a way of creatively maximising their IP, their royal intellectual property.

I know Harry has a book this year and I am sure you will see other announcements, you can count on that.“There is no better licensing of the royal intellectual property than the modern day version of how Harry is executed.”Harry was expected to return to the UK this year but having expressed his concern over safety, the trip is now in doubt.The Duke raised issues over security of his family if he brought them over without police protection, which is no longer given after leaving the royal family.His legal team submitted a judicial review against the Home Office with the first hearing in the case being heard last Friday.Introducing the case, Shaheed Fatima QC, for the Duke, said: “This claim is about the fact that the claimant does not feel safe when he is in the UK given the security arrangements applied to him in June 2021 and will continue to be applied to him.”She.