Brian Steinberg-Senior show audience reports Brian Steinberg-Senior

ViacomCBS Taps SpongeBob SquarePants to Get Kids to Watch NFL

Reading now: 728
variety.com

Brian Steinberg Senior TV EditorYou won’t believe who’s taking the field in a bid to help CBS impress the National Football League.SpongeBob SquarePants and green slime will be among the elements featured in a broadcast of a January 10thNFL Wild Card game that will appear on Nickelodeon while a traditional presentation runs on CBS.

While gridiron aficionados take in the regular sports show, Nickelodeon will put on a game that parents and kids can watch together.

Read more on variety.com
The website celebsbar.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA