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Warner Bros
Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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Fox Sets TV Upfronts Return With Live, In-Person Event
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deadline.comLast year, Fox’s in-person Upfront event at the Skylight venue in New York surprised ad buyers with a largely pre-recorded video led by then-boss Charlie Collier.
This year, the network is returning to the Upfronts, but is promising a new format, new venue and a live stage presentation.
The broadcaster, which is now led by Fox Entertainment CEO Rob Wade, will hold its event on Monday May 15 at the Manhattan Center.
It will join the likes of NBCUniversal, which is also holding its event on May 15, Disney, which is holding its event on Tuesday May 16, and newcomer Netflix, which is getting in on the action after it entered the ad business for the first time on Wednesday May 17, alongside Warner Bros.
Read more on deadline.com
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