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Market In Focus: Hong Kong Filmart Returns To In-Person Event As China Market Starts To Re-Open

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deadline.com

After three years of taking place entirely online, Hong Kong International Film & TV Market (Filmart), the largest content market in Asia before the pandemic, is finally returning as a fully-fledged in-person event (March 13-16, 2023).

Hong Kong also dropped the last of its Covid restrictions earlier this week when the mask-wearing mandate for indoor and outdoor spaces was finally removed.

The news marks the end of one of the world’s strictest Covid prevention regimes, which involved hotel quarantine for arrivals until last September, and effectively kept Filmart online in March 2022, when the rest of the international film market circuit was starting to make a comeback as physical events.

Filmart’s return is also coinciding with the long-awaited re-opening of the mainland China market. China started to drop its Covid restrictions at the end of last year, somewhat suddenly, and the border between Hong Kong and China fully reopened last month.

Read more on deadline.com
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