Amy Winehouse's winged eyeliner among UK's 30 most iconic trends
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msn.comcentre:mk, which commissioned the study, said: "Consumer trends, pop culture and social media now have had a huge impact on the beauty products that fly off the shelves. "Our make-up reflects both our personality and our mood and we all like to experiment to reinvent our own individual look as well as work out what works best for us. "The last year has only intensified people's relationship with beauty - people have had more time to experiment thanks to online tutorials and have more confidence in trying new products and techniques as a result. "The study also found that make-up wearers have tried an average of eight beauty trends in their lifetime, including red lipstick (48 percent), winged eyeliner (36 percent) and smokey eyes (33.
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