A giant pillow fight and a ball pit will be just two of the experiences on offer at the immersive multi-sensory event coming to Manchester this September. 'Dopamine Land', which came to London last summer, will be swapping its South Kensington address for the Arndale Centre from September 14.
Organised by Fever, the company behind the immersive Van Gogh, Klimt and Monet experiences and the Candlelight Concerts, the venue promises a “world of happiness” and an “escape from the outside world”.
The organisers claim that each room uses a mixture of sensory experiences geared towards heightening levels of dopamine, the chemical responsible for feelings of happiness.
Commenting on the launch, organisers said: “Fever’s new immersive experience transports guests into a different imaginary realm, full of optical illusions, sound effects and themed rooms for the ultimate sensory overload.” Try MEN Premium for FREE by clicking here for no ads, fun puzzles and brilliant new features. Visitors will discover and interact with nine different rooms, each with distinct themes that aim to increase their dopamine levels.
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