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Tom Rothman Fetes Columbia Pictures Centennial, Talks Quentin Tarantino, Streaming & How To Bring Young Audiences Back To Movie Theaters
EXCLUSIVE: Even though his traditionalist strategy made him an unlikely candidate, we included Sony Motion Pictures Group chairman Tom Rothman in our 2022 Cannes Disruptors magazine. At a time when every other major prioritized the building of streaming services above all else because of the Netflix juggernaut, Rothman was invited to defend his model. The one that sustained studios forever, where turning movies into tangible culturally relevant entities through aggressive marketing would lead to big ancillary sales through Sony’s output deal with Netflix, the place everyone else had cut off. His argument that Wall Street would soon realize that subscriber growth was a false metric and that profit is the telltale indicator would soon come to roost as the shine came off streaming ventures that have costs rivals billions to build.
