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‘LOTR’ VFX Firm Wētā Workshop, Author Neal Stephenson to Launch ‘Participatory Worldbuilding’ Digital Experience (EXCLUSIVE)
Jennifer Maas TV Business Writer Prolific author Neal Stephenson’s digital content platform Lamina1 and “The Lord of the Rings” film franchise VFX company Wētā Workshop are set to collaborate on a “participatory worldbuilding” experience titled “Artefact.” The experience is expected to offer “a new blueprint for IP expansion through immersive experiences that incorporate fan action and input.” Per Lamina1’s description for the project, “Stephenson and the Wētā team will begin engaging a global community of creators and fans on the Lamina1 platform this fall, inviting them to unravel the lore behind a mysterious set of ‘Artefacts’ that will build upon the themes and lore from Stephenson’s critically-acclaimed catalog of work. Next, the superfan will take on the new role of creator, utilizing their discoveries to contribute directly to the expansion of the universe.” “Artefact” will serve as the flagship project in the Lamina1-Wētā partnership and first major multimedia property launching on Lamina1’s blockchain infrastructure and tooling.