Tim Gray Senior Vice President After 42 years of covering awards at Variety, I recently became executive VP of the Golden Globes and, like Joni Mitchell, I’ve looked at life from both sides now. Here are a few conclusions: Campaigning is a business.More than 2,500 years ago, ancient Greeks honored the best plays at their spring festivals. Did Sophocles and Euripides campaign to win first place? Entirely possible.