Brand Officer: Last News

Keke Palmer has a brand new role as the first-ever Chief Brand Officer for Creme of Nature!

Emily Longeretta Chiefs Kingdom, mark your calendars and turn on the Hallmark Channel. “Holiday Touchdown: A Chiefs Love Story,” starring Tyler Hynes and Hunter King, will debut on Nov.

Source Music, a subsidiary of HYBE Labels, has filed a lawsuit against fellow subsidiary ADOR’s CEO Min Hee-jin.On July 15, Sports Seoul reported that Source Music had filed a lawsuit against Min at the Seoul Western District Court. According to the report, the agency is seeking KRW500million (roughly US$360,000) in damages for defamation and interfering with business.

Variety and Canva have returned for the second annual Executive Interview Studio. Top CMOs and senior marketing executives participated in the studio and attended the festival. The Studio took place from June 18-20 at the Canva Villa, and Variety journalists moderated all conversations.

HYBE and its subsidiary label ADOR has emerged as one of the most high profile feuds we’ve witnessed in K-pop in recent memory.ADOR, which houses popular K-pop girl group NewJeans, is helmed by former SM Entertainment creative director Min Hee-jin and was once poised to become one of HYBE’s most lucrative labels. However, it is now at the centre of an alleged power struggle over the treatment and management of NewJeans and future creative projects under ADOR.Founded in November 2021, Min Hee-jin launched the label after two years as HYBE’s Chief Brand Officer.

It sounds like David Beckham and Mark Wahlberg‘s friendship is likely over as they’re now embroiled in a $10 million lawsuit.

EXCLUSIVE: The MACRO Lodge at Sundance Film Festival (www.StayMACRO.com), hosted by MACRO Founder & CEO Charles D. King (Mudbound, Judas and the Black Messiah) and his wife Stacey Walker King, Chief Brand Officer of the company, returns to the Sundance Film Festival for its seventh annual showcase of panels and parties at the iconic film festival to champion inclusion and people of color at its prime location at 136 Heber Avenue in Park City, UT with three days of programming. 

“A Mountain of Entertainment” is coming to the Nevada desert next year. Paramount Global said today that it will showcase its TV series and films with a four-day brand-promotion event tied to Super Bowl LVIII in Las Vegas.

Effective immediately, Walt Disney Studios President of Marketing and 18-year studio vet, Asad Ayaz, has been named the first-ever Chief Brand Officer of The Walt Disney Company.

General Motors and media company MACRO announced the launch of The General Motors Marketing Academy Powered by MACRO, a five-month program to prepare the next generation of multicultural marketing executives. This program focuses on business and professional acumen, enabling each participant to successfully grow in marketing and media while creating a diverse talent pipeline of skilled and deserving executives in marketing, branding, public relations and communications. 

Jennifer Lopez partnered with Revolve to launch an exclusive line of footwear, JLO Jennifer Lopez for Revolve, filled with chic must-haves.The first drop features a collection made up of platforms, knee-high boots, strappy sandals, and kitten heels in suede, leather, mesh, and satin, with metallics, crystal embellishments, and animal prints.“Jennifer Lopez is a pop culture icon and an inspiration to millions of people all over the world, so there was no question of doing an exclusive collaboration with her line, JLO Jennifer Lopez,” Raissa Gerona, Chief Brand Officer of Revolve, said in a press release.“We’re so excited to introduce the new line of footwear and collaborate with Jennifer Lopez,” she added. The collab was crafted under the star’s direction and is made with Lopez’s style and fans in mind.Starting today, shop the footwear online at Revolve.com with prices ranging from $145 to $200.

The nonprofit BIPOC accelerator Rideback Rise, launched last July by Dan Lin’s production company Rideback (The Lego Movie, It franchises) has today named film producer Tracey Bing as its Head of Content, appointing former charity: water exec Sabrina Pourmand as its Founding Executive Director, and adding Panda Express’ Chief Brand Officer, Andrea Cherng, to its Board of Directors.

Kim Kardashian put a button on her packed holiday weekend by taking her children to Universal Studios in Southern California on Monday, which is also known as Boxing Day.The 42-year-old reality TV siren was with North, nine, Saint, seven, Chicago, four, and Psalm, three, whom she shares with her third ex-husband, rapper Kanye West, as she was seen in images obtained exclusively by DailyMail.com.For her latest outing the Hulu star slipped on a clinging black crop top that showed off the taut midriff she has achieved after her jaw-dropping weight loss this year. Busy mom: Kim Kardashian put a button on her packed holiday weekend by taking her children to Universal Studios in Southern California on Monday, which is also known as Boxing Day Kardashian was with her pal Tracy Romulus who is the  Chief Brand Officer of the KKW Brands.Kim's daughter North wore a long black T-shirt while Chicago had on a black tank top and jean shorts with shiny black boots.

The SXSW Conference and Festivals said Monday that event co-founder Roland Swenson’s title is now Executive Chairman, while Chief Brand Officer Jann Baskett and Chief Programming Officer Hugh Forrest become co-presidents assuming day-to-day leadership of the company. 

As an actor, activist and entrepreneur, Jennifer Garner is one of our favorite people in Hollywood and it’s always great to see nice people succeed. She’s certainly done that, having starred in the thriller/sci-fi show Alias for five seasons and now as the co-founder and Chief Brand Officer of Once Upon a Farm, which has grown exponentially since she helped set up the business. It begs the question as to what Jennifer Garner’s net worth is, particularly after her marriage to Ben Affleck, which had no prenup and was finalized more than four years ago.

Jennifer Garner talked up her nature-based company Once Upon a Farm.As Co-founder and Chief Brand Officer, she spoke at Fast Company's 8th annual Innovation Festival in New York City on Thursday about what prompted her to join Once Upon a Farm early. The ex of Ben Affleck also said the company has become massive: 'The business has grown a lot. As a matter of fact, when we were here last time we were less than $1 million a year and now by the end of this year we're in the $100 million dollars.' Once Upon a Farm announced in March the closing of $52 million in Series D funding.

Priyanka Chopra and Jennifer Garner were both speakers at The Fast Company Innovation Festival in New York City on Thursday (September 22).

Zac Efron has garnered backlash from PETA after he starred in a few ads along with a captive bear in collaboration with Kodiak Cakes.The brand is known for having a bear on the front of its products, and in the short advertisements, a real bear is seen with the 34-year-old High School Music alum.Profits made from the actor's promotion of the company's Keep It Wild merchandise goes to the Vital Ground Foundation, to help bears and other wildlife, reported TMZ. However, PETA calls the action, 'hypocritical.' Backlash: Zac Efron, 34, has received backlash from PETA from filming advertisements with a captive bearAccording to TMZ, PETA released a statement following the airing of the ads to condemn the use of Tank, the 27-year-old captive bear.

HYBE has dropped the first set of teasers for its upcoming K-pop girl group.On July 1, HYBE subsidiary ADOR, which is headed by HYBE’s Chief Brand Officer (CBO) Min Hee-jin, took to the imprint’s social media pages to post the first set of cryptic teasers for its new girl group.The teasers include a peculiarly animated video of green, white, pink, blue and yellow rabbits rollerskating in orderly fashion, against a backdrop of pink and blue flames over an otherwise plain black background.A post shared by ADOR (@alldoorsoneroom)Other posts also include individual animations of the numerical numbers “22”, “7” and “22”, assumed to highlight the announcement of the group’s first content on July 22 this year, as teased in the captions of ADOR’s posts. More details about the new act, including their exact line-up and debut date, are expected to arrive in the coming months.A post shared by ADOR (@alldoorsoneroom)A post shared by ADOR (@alldoorsoneroom)A post shared by ADOR (@alldoorsoneroom)ADOR’s upcoming K-pop act was previously teased by Min herself in an interview earlier this year, who explained that the girl group will “present the direction I’ve had specific plans for a new girl group for a long time”, and at the time provided an estimate of the girl group’s debut to be sometime in the third quarter of this year.Min also revealed that the as-yet-unnamed girl group had been in the works for as long as two years.

If there’s one good thing that can be said about the NFT boom (I know that’s a big “if”), it’s that it seems to have brought with it a lot of the dafter elements of artist-brand partnerships that I think we all thought had died years ago.You know, like giving celebs nonsense job titles. Surely that died with Justin Timberlake and MySpace? Well, arise Pharrell Williams, the new Chief Brand Officer at Doodles NFT.The non-fungible-Pharrell-hook-up was announced yesterday at crypto conference NFT.NYC, as Doodles also revealed that it has raised its first round of funding led by venture capital firm Seven Seven Six.

A family affair. For the WWE’s legendary McMahons, professional wrestling is in their blood.