Brian Steinberg Senior TV EditorAdvertisers in next year’s Super Bowl are hoping they will get to party like it’s pre-pandemic 2020.Earlier this year, Fox Corporation took in about $600 million in advertising revenue for its broadcast of Super Bowl LIV and pre- and post-game coverage, Lachlan Murdoch, the company’s executive chairman, said earlier this year.
The game itself, aired on the Fox broadcast network, generated around $435 million, a record haul, according to Kantar, a tracker of ad spending.
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