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Quibi Is Officially Dead

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variety.com

Todd Spangler NY Digital EditorAs previously announced, the Quibi app as of Tuesday (Dec. 1) is no longer operable — marking the quick and quiet end of Jeffrey Katzenberg’s ill-fated $1.75 billion quest to carve out a new corner of the subscription streaming-video market.The Quibi app will remain on users’ devices until they delete it.

However, the app no longer allows users to sign in (returning an error message if they try to) or access any Quibi content.In October, Quibi announced that its board had decided to shut down the company, less than seven months after its April 6 debut.

The startup, led by Katzenberg and CEO Meg Whitman, had promised subscribers a daily dose of “quick bite” originals, chopped into episodes of 10 minutes or.

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