Primary Wave has acquired the publishing rights and recording royalty rights of metal band Disturbed. The company will also work with the band to market their name and likeness.“Over the past 20 years, Disturbed’s genre-defining music has broken down barriers with their iconic sound, instantly-recognisable melodies and uncanny ability to reimagine songs with an aggressive swagger all their own”, says Robert Dippold, President Of Digital Strategy for Primary Wave.“The band has done a tremendous job [of] building a rabid community and brand around their music, as evidenced by their five consecutive number one albums and sold out world tours”, he goes on.
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