Rapper Scott Mescudi, better known by his stage name Kid Cudi, revealed on Wednesday the launch of an interactive live music app in collaboration with screenwriter Ian Edelman and software engineer Jonathan Gray.
Dubbed Encore, the mobile app offers an alternative to current streaming models by empowering musicians with new ways to monetize their business and grow their audience fanbase.
Artists using the app can debut new music, interact with their fans and host live shows. The rapper will oversee Encore's artistic vision as chief creative officer."The energy from a concert is undeniable, both for the fans and artists," said Cudi in a statement. "I am excited to launch Encore to help bring the live music experience back to our fans.
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