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Boyfriend Blush: Here's How to Wear It, According to a Makeup Artist

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should sit high on the cheekbone, just above any . But TikTok has recently debunked that makeup rule with “boyfriend blush," which many makeup lovers are adopting as their .In addition to the 84.8 million views boyfriend blush has racked up on TikTok, Google search interest in it has more than tripled in the last couple of months.

Clearly, the boyfriend blush application technique is clearly here to stay.As for what it is? “Boyfriend blush is a natural flush of color that sits lower down on the cheek,” says makeup artist . “It’s really fresh and natural and makes the skin appear like you’ve been outside for a run or a brisk walk—it’s also flattering on everyone.”Mimicking the rosy skin that boys (and girls!) get while playing sport, the boyfriend blush method is an easy way to make skin look youthful, outdoorsy and just a touch ruddy.

in her early years in the spotlight is a key reference.As someone with and therefore forever flushed skin, I’ve spent years avoiding any blush technique that makes the skin look ruddy.

But I have to say, it works. Pulling your blush placement down slightly makes skin look naturally healthy and, when using the right textures, is a nice way to add shape to the cheeks without getting into full-on contouring. “By adding color in this area, it adds depth to the skin, which subtly sculpts the face,” Taylor says.This content can also be viewed on the site it from.The key to making it work lies in the formulas you use.

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