David Hasselhoff donned his iconic Baywatch costume while appearing in a video for SodaStream's 2022 Earth Day campaign, which was shared to the company's official YouTube channel earlier this week.In the video, the 69-year-old actor stepped back into character as hunky Los Angeles County lifeguardMitch Buchannon while promoting the brand's environmentally-minded initiative.The company partnered with SeeTurtles.org in an effort to raise funds for the protection of sea turtles from plastic waste products in our oceans.
In character: David Hasselhoff donned his Baywatch costume while appearing in a video for SodaStream's new 2022 Earth Day campaign, which was shared to the company's official YouTube channels on WednesdayThe video began with Hasselhoff speaking about the initiative, and he announced that a portion of proceeds from each sale would go towards saving a baby sea turtle.At one point, an alarm button was pressed, and the actor tore off his suit to reveal that he had been wearing lifeguard's attire while making his statement.
The performer then grabbed one of the company's products and was joined by two other lifeguards while removing trash from a baby sea turtle's path on a beach as it made its way towards the ocean.The clip ended with the performer receiving another notice about a sea turtle and running off to render assistance.
Doing it again:In the video, the 69-year-old actor stepped back into character as Los Angeles County lifeguard Mitch Buchannon while promoting the brand's environmentally-minded initiative; pictured in 1995Hasselhoff previously issued a statement to speak about the initiative, and noted via Markets Insider that he was happy to be its spokesperson.'I am honored to work with SodaStream on.
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