Clayton Davis The common ground between American film consumers and critics is when the two get to converge at a film festival.
Equally measured in their “first look” at a film that has yet to open in a theater near you, the two get to take in the spectacle of a movie, sharing in those experiences and reacting to it on Film Twitter or with one another outside a theater.
With the COVID-19 pandemic, that loss has yet to be quantified. It’s hard to execute a plan of “word of mouth” when no mouths are present.
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