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The six best haircare brands you’ve never heard of

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telegraph.co.uk

Rahua, Classic Shampoo£34, feelunique.comRemember when argan oil was all the rage? Well this range is built entirely on rahua oil after the brand founder, a renowned hairstylist from New York, visited the Amazon rainforest and found himself surrounded by women with thick, lustrous waist-length hair, sans frizz.Sustainably sourced from the rahua tree nut, while the products aren’t solely for dense, hard-to-manage hair, the viscosity and absorption rate of the oil means hair laps it up and in return is rewarded with shine, strength and the ability to lock in moisture – which explains the lack of flyaways and pouffiness.Great for extending colour endurance too, the Classic Shampoo is the brand’s cult product and a consistent award winner.Vegamour, GRO Hair Serum£52, uk.vegamour.comHair loss is one of the most common complaints hairdressers are witnessing in 2022 and comes as a result of stress, poor diet, lack of sleep, hormonal changes and, for some, long Covid.Vegamour – Nicole Kidman’s swear-by haircare brand – was designed to address the early stages of shedding and support the hair’s follicular ecosystem so you don’t lose any more hairs than normal (between 50 and 100 a day).Using karmatin, a one-of-a-kind patented vegan keratin that bonds to hair to strengthen, nourish and repair, the hero product is the GRO Hair Serum, which can be bought individually or as part of a three-month course to ensure best results.

In the US, one sells every 22 seconds.Innersense Organic Beauty, Quiet Calm Curl Control£24, cultbeauty.co.ukInnersense isn’t a new brand but it only launched into the UK from America in 2019 and has been a slow burning success ever since.Developed by husband and wife hairdressers after their daughter was born.

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