John Hopewell Chief International CorrespondentTelco giant Telefonica’s Movistar Plus, Spain’s biggest pay TV player, is putting through a major restructuring, aimed at capitalizing on its Spanish market preeminence in an age of full-on global studio streamer dominance.Key to the Movistar Plus reset is the creation of two new strategic divisions: Alliances and Content Experience.
Alliances will see Movistar Plus seeking to tie down even more strategic partnerships in carriage deals and production with what a company statement on Friday called, “the most relevant partners in the sector,” citing integration on Movistar Plus’ platform of Disney Plus, Netflix, DAZN and Spanish platforms Atresmedia OTT operator Atresplayer and Mediaset España’s.
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