Britain show pandemic Britain

M&S buys Jaeger: is this what the British high street desperately needs?

Reading now: 987
telegraph.co.uk

to do something radical with its fashion offering. You are possibly bored of reading them too. If the store is really going to overhaul its reputation as a faded favourite, then it needed to do more than finesse its ballet pump offering (though these are, as it happens, rather good).

Something bold, brave and exciting. Well now, I am excited. On Monday afternoon, the retailer struck a deal with Jaeger owner Philip Day to buy the heritage British brand.

Although the stores are not part of the agreement, Jaeger’s rich archive is now in the hands of M&S - a partnership which, if executed cleverly, could be just what the ailing British high street needs to kickstart a revival.

Read more on telegraph.co.uk
The website celebsbar.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA