Henri Pinault James Murdoch Guillaume Lacroix France India city Tikehau Entertainment social Inside Henri Pinault James Murdoch Guillaume Lacroix France India city Tikehau

Leading Digital Media Firm Brut. Fast-Tracks Global Expansion With New Capital Injection

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variety.com

Elsa Keslassy International CorrespondentBrut., the leading digital news publisher in Europe, recently launched a millennials-skewing streaming service, BrutX, and has just raised $75 million from James Murdoch’s Lupa Systems, François-Henri Pinault’s Artemis, Orange Ventures and Tikehau Capital.

Guillaume Lacroix, the well-respected French producer and visionary co-founder and CEO of Brut. told Variety that this new investment will allow the company to “accelerate and expand its activities in markets such as the U.S., India and Africa,” as well as diversify its content with a renewed focus on cultural and social impact issues like gender, inclusion, feminism, the environment, race, entertainment and health.

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