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How Smaller, Quirkier Sports Are Stepping in to Fill the Live-Events Void

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variety.com

By Daniel Holloway Executive Editor, TV Cornhole isn’t newto ESPN. But viewers who tuned into the Worldwide Leader in Sports on May 9 were likely to stumble upon a rare treat: live cornhole action.

The American Cornhole League’s “Cornhole Mania 2020” aired on ESPN and ESPN2 Saturday, bringing four hours of live sports to a public and a network starved for them.

Since the coronavirus pandemic brought so many aspects of American life to a halt in mid-March, viewers who would be excited for baseball’s Opening Day, enjoying midseason NBA and NHL action and looking ahead to the start of NFL training camps have instead been deprived of major global sports events.

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