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Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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How Jason Derulo Cracked TikTok’s Code and Resurrected His Career
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variety.comJem Aswad Senior Music EditorAt the end of 2019, singer Jason Derulo’s career was at a low ebb. While the singer had enjoyed a string of multiplatinum singles and Teen Choice Awards in the early 2010s, he hadn’t had a major hit in several years, and an attempt at branching into acting — er, in the epic star-studded flop “Cats” — hadn’t really worked out.
He was a 30-year-old former pop star who’d just split from Warner Bros., the only record company he’d ever called home. Then the pandemic hit.But while hunkered down at home, Derulo began experimenting with TikTok, filming videos — some music-based, some not — in his Los Angeles home: short, funny clips starring him, his girlfriend, Jena, and their friends and dogs.
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