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Liam Payne

Liam James Payne (born 29 August 1993) is an English singer and songwriter.

He rose to fame as a member of the boy band One Direction.

Payne made his debut as a singer when he auditioned for the British television series The X Factor in 2008. After being eliminated as a solo performer, he auditioned again in 2010 and was put into a group with four other contestants to form One Direction

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Executive Turntable: Kobalt Names New SVP of Synch, Monument Adds Promotion Team

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Kobalt has promoted Chris Lakey to the role of senior vp, creative synch, it was announced Wednesday (April 22). He was previously vp, creative synch at the publisher.In his new role, Lakey will oversee the creative synch team out of the company’s Los Angeles office.Before joining Kobalt in 2008, the 20-year music industry veteran worked for eight years at Universal Music Publishing Group.

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