Naman Ramachandran Bengali-language focused streamer Hoichoi has unveiled a 24-strong slate on the occasion of its sixth anniversary of operations.
The platform has seen a 40% surge in direct subscriptions and a 60% rise in individual watch time per subscriber compared to 2022, Hoichoi said.
The streamer’s monthly active users have doubled, it said. Apart from India and Bangladesh, its footprint is across Southeast Asia, the Middle East, U.S.
and U.K. and international subscriber revenues have increased by 40%. The average engagement time per active user is 59 minutes.
Read more on variety.com