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CBS Has New Match for Taylor Tomlinson: A Pack of B-to-B Advertisers (EXCLUSIVE)

Brian Steinberg Senior TV Editor Taylor Tomlinson has proven herself to be a big draw among younger crowds and those savvy with social media. Now CBS hopes the new “After Midnight” host will have similar appeal with a decidedly niche sector: B-to-B advertisers. The network is trying to develop partnerships with a cluster of marketers that typically find their customers among decision-making executives at corporations.
variety.com

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