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McVitie's launches first ever non fruity Jaffa Cakes flavour in 90 years

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Jaffa Cakes have launched some quirky flavours over the years. Since the original orange-filled cakes launched 90 years ago, we've had limited edition combinations including lemon and lime, strawberry, blackcurrant, pineapple, cherry and passionfruit.

But for the first time ever, McVities is launching a non-fruity variant. And it's safe to say it's one that will divide opinion – as it's themed around a popular fizzy drink.

In a bid to attract youngsters, Jaffa Cakes Cola Bottle have hit stores today (June 10). The sweet treats will be available for limited time and cost around £1.25 for a pack of 10.

The new flavour will also be rolled out in cake bar format – but you won't be able to get your hands on them until July 22. The £1.80 treats will hit Tesco shelves first, before being introduced in more supermarkets from August.

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