Elsa Keslassy International CorrespondentBrut., a leading digital media startup skewing millennials, has launched a subscription-based service, BrutX, which is dedicated to series, documentaries and films.
Priced at €4.99 per month, BrutX offers content reflecting social or political issues, including the environment, women’s rights, the fight against all forms of discrimination, gender and diversity.
Launched in France in 2016, Brut. delivers sharp, concise video news, often interviews with a conversational and authentic tone that are shared on TikTok, Facebook, Instagram, Twitter, Twitch and Snapchat.
The startup recently scored an interview with France President Emmanuel Macron which had 100 millions views on Snapchat. Brut.
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