Todd Spangler NY Digital EditorBad Robot, J.J. Abrams’ production company, is diving into podcasts in an exclusive, multiyear first-look deal with audio-streaming giant Spotify.Bad Robot Audio will be led by Christina Choi (pictured above), formerly with Audible and Spotify, who joins as head of podcasts at Bad Robot.
The company’s new podcast division plans to produce and develop original scripted and non-scripted audio content, launching in collaboration with Spotify.“Podcasts have obviously become a go-to destination for entertainment, education and discovery,” Abrams, Bad Robot co-CEO, said in a statement. “Given Bad Robot’s work in TV, film, games and music, podcasts was an obvious topic of conversation within the company for a long.
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