By Dade Hayes Finance Editor Hulu is testing its first social feature, Hulu Watch Party, for subscribers to its ad-free tier.
Groups of up to eight people 18 or older can co-view TV shows or movies on Hulu using Watch Party, with a chat window enabling conversation during the show.
The Disney-owned streaming operation did not specify the length of the test. The feature is arriving as popular offerings like the Google Chrome extension Netflix Party have taken off during shutdowns related to COVID-19.
A startup called Scener recently set a deal with HBO to implement its co-viewing technology on the WarnerMedia network’s streaming platforms.
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