Natalie Oganesyan editorHarvey Litwin, former publicity executive for media conglomerate MCA who co-founded the Agency for the Performing Arts, has died in New York City.
He was 89.In 1962, Litwin played a vital role in the launch of the APA in New York with fellow co-founders David Baumgarten, Roger Vorce and Robert Lasky.
At the time, the agency represented iconic performers such as The Doors, Jefferson Airplane, Janice Joplin, Harry Belafonte, Johnny Cash and Steve Martin.
Today, the agency represents an international roster of award-winning creatives, including Busta Rhymes, Dionne Warwick, Kiefer Sutherland, Lindsay Lohan, Mary J.
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