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Genius Brands Teams With POW! Entertainment to Create ‘Stan Lee Universe’

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variety.com

Dave McNary Film ReporterGenius Brands International and Stan Lee’s POW! Entertainment are collaborating on a deal to create the “Stan Lee Universe” for properties that were made by Lee outside of Marvel Entertainment.Terms of the deal were not disclosed.

The agreement, announced on Monday, will create a joint venture for over 100 original Stan Lee creations.Lee, who died in 2018, was the creator, writer, editor and publisher of superhero comic characters, including Spider-Man, the X-Men, Thor, Iron Man, Black Panther and the Fantastic Four.

Disney bought Marvel for $4 billion in 2009.Andy Heyward, chairman and chief executive officer of Genius Brands, said, “In all of Hollywood, there is no greater prize.

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