Todd Spangler NY Digital EditorFacebook has named Alex Schultz, previously the company’s VP of product growth, analytics and internationalization, as its new chief marketing officer.Schultz, a nearly 13-year veteran of Facebook, takes over the CMO spot from Antonio Lucio, the former HP exec who stepped down last month after two years at the company.Schultz, in addition to serving as chief marketing officer, will continue to oversee product growth, analytics and internalization.
He steps into the post as Facebook has continued to grow during the COVID-19 pandemic — but faces brand-reputation battles on several fronts, including over accusations that it isn’t doing enough to combat misinformation and hate speech, all leading into the pivotal.
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