“We believe in the power of live sports,” Disney CEO Bob Chapek said Thursday in announcing an expansion of the brand’s footprint on various fields.
Disney said it has renewed its current deal with Major League Baseball and bulked up even more with a new agreement with Spain’s LaLiga soccer league, the exec said on the company’s Q2 earnings call.Dropping the news near the start of an otherwise fairly dry call, the boss of ESPN’s parent company add that Disney sees sports having “tremendous value now and into the future.”Now going to 2028, the baseball deal will see ESPN air 30 regular-season games a year.
Kicking in next year, the agreement includes 25 editions of Sunday Night Baseball, the national MLB game of the week, as well as MLB
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