AMC Theatres will reopen its U.S. screens on Aug. 20 with 15-cent movie ticket pricing, recalling the cost of attending the chain's first Kansas City location in 1920.
The largest domestic circuit, shuttered during the coronavirus pandemic, expects to open around 100 American theaters, or a sixth of its circuit in one week.
To mark the relaunch, seats sold for movies screenings on Aug. 20 will be available for the 1920 admission price of 15 cents.
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