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Streaming Salvation: How Studios Made Bank Selling Movies to Netflix and Amazon During the Pandemic

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variety.com

Rebecca Rubin Film and Media ReporterIt was supposed to be the year in which female superheroes ruled the box office, with an assist from James Bond, a gritty street-racing Vin Diesel and a jet-flying Tom Cruise.Instead, “Wonder Woman 1984,” Disney’s “Mulan” remake and more movies that were poised to be among the year’s biggest found themselves streaming online as others continue to be pushed far into the future in the hopes of outrunning the coronavirus pandemic.It’s a reality that would have been unthinkable when these films were greenlit years ago.

After all, traditional Hollywood studios don’t pump hundreds of millions of dollars into a movie for audiences to watch it for the first time at home.But with theaters closed for a good.

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