Playing ‘hard to get’ really works and makes you seem ‘more sexually desirable’, a new study claims. Researchers from the University of Rochester and Centre Herzliya have examined the effects of playing hard to get, and claim that making the chase harder increases your desirability.
Gurit Birnbaum, co-author of the study, said: “People who are too easy to attract may be perceived as more desperate. That makes them seem less valuable and appealing than those who do not make their romantic interest apparent right away.” In the study, the researchers carried out several experiments to assess the effects of playing ‘hard to get’.
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