By Dade Hayes, Jill Goldsmith Two of the top executives in charge of Peacock, the streaming service launching Wednesday for Comcast subscribers, said it remains on track to hit financial and usage targets despite the massive disruption of COVID-19.
Matt Strauss, chairman of Peacock and NBCUniversal Digital Enterprises and Dana Strong, president of consumer services for Comcast Cable, said there has been “no material change” to initial guidance.
At an investor day in January, NBCU and Comcast execs forecast 30 to 35 million active users of Peacock by 2024. Peacock is joining an increasingly crowded streaming field, with Disney, Apple and Quibi launching streaming initiatives in the past few months.
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