Creating a talk show during a pandemic requires a new set of rules. For Apple TV+’s The Oprah Conversation, Lorne Greene, co-founder of experiential agency Viva Creative, designed an environment that dovetails perfectly with the remote communication age.
For the two debut episodes, which focus on racial biases, Greene created mirror sets for host Oprah Winfrey and her lead guest, former NFL linebacker Emmanuel Acho.
Winfrey’s minimalist set was built on her Montecito estate (by one carpenter), while Acho’s existing white-box setup in L.A. (for his YouTube show Uncomfortable Conversations With a Black Man) was kitted out to be nearly identical. "We presented the idea of making [the monitors] float, if you will," says Greene, who notes that.
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