picked up a pandemic project. During quarantine, she would visit her local health food store in Doylestown, Pennsylvania, where the model was living on her nearby family farm, and go shopping for natural ingredients and oils to test on her skin. At first, her lotions and potions were something fun to pass time; little did she know that her homemade concoctions would go on to become the foundation of her new fragrance line, .“I never thought I'd put out a product,” Hadid tells Glamour.