Joe Wicks may have made millions over the years thanks to his fitness programs and eating plans – but he could soon reach the dizzy heights of billionaire status should his forthcoming app take off.
The 34-year-old fitness fanatic – who has published books under his The Body Coach moniker and was the savour of parents during lockdown with his online PE classes – is expanding his business.
And while he is already said to be worth an estimated £14.5 million, it is predicted his wealth will explode should a planned app prove successful.
Joe reportedly has plans to use his app – which will feature his Lean In 15 cooking recipes and his HIIT workouts – to crack America, and he reckons he can help combat the USA’s obesity problem in the process.
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