Loni Edwards, founder of the Dog Agency and PetCon, decided to use the pandemic for good — well, the good of pets and their owners.
She’s behind the success of some of the world’s most influential pets, and now has written an all-inclusive guide to social media and finding whatever virtual tail you’re chasing.After creating the talent management agency in 2015, she’s taught some old (and new) dogs some tricks to up their followers.“The biggest takeaway is that the majority of these influencers fell into it and they’re doing something they love, and that comes through in the content and makes people happy,” she told The Post.
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