"Unfortunately, I've been diagnosed with incurable cancer."Aside from the emotional stories on the programme, it also highlights the importance of sustainability in today’s predominately fast-fashion world.This topic is particularly close to Gok’s heart as he works alongside laundry brand Ariel to get people talking about reducing their carbon footprint.Ariel has launched the #WashColdChallenge to encourage the nation to pledge to turn down their laundry temperature to help reduce CO2 emissions now.
Gok is making the pledge and wants others to do the same, as if everyone in the UK washed colder, we could save the same amount of CO2 as taking up to half a million cars off the road.Speaking on his decision to join the campaign, the How To.
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