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GB News hit by major set back as big name brands pull advertising from channel

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www.dailystar.co.uk

i that the business has suspended all paid display advertising and "has not knowingly advertised on GB News".They added: "We have safeguards in place to prevent our advertising from appearing on platforms that are not in line with our humanistic values and vision to side with the many people,” they added."We are in the process of investigating how this may have occurred to ensure it won’t happen again in future, and have suspended paid display advertising in the meantime."A Nivea spokesperson told the publication: "Media buying algorithms mean our adverts are automatically allocated across a wide selection of channels often without our knowledge, which is what has taken place in this instance."Typically, we would wait for a few months.

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